The latest buzz of the week (or more likely, week-END) is that it’s time for Marketing Final Defense. After a long tedious journey throughout the semester in perfecting the product, analyzing data and coming up with competitive IMC campaigns, students now faced the end of it all: final defense.
And what better way of portraying confidence, smarts, and sophistication than being well-dressed? Wearing a good, complementary outfit highlights sophistication and gives the panelist a good first impression. Also, wearing a corporate ensemble also gives you a huge confidence boost. It’s easy to think of yourself as a hot-shot marketer when you’re dressed as one. For ladies, heels is power while for the boys, it’s ego-soothing to look handsome in a tie and well-fitting long sleeved polo.
BSB spots these students who know the importance of fashion for nerve-wrecking situations.
The Classic Duo
Left: Sean Tan, III BS Management informations system
Right: Therese Adoremos, III BS Management information system
This pair know how to work black and white. Otherwise know to be the safest and most predominant color pattern for corporate presentation, Sean and Therese was able to stand out from the rest by following the fashion principle:
a. Work with your body
The sleek and slim tie works for Sean given his likewise slim physique, the pants fits nicely (not too baggy) and his shiny black shoes gives an impression of length, making Sean look taller than he actually is (the tie works that way too).
For Therese, she polo (slightly loose) is nicely patterned with a more fitting skirt. The outfit is balance and well- proportioned to her body. The best part of her outfit would be the black pumps, though. Killer heels = killer confidence.
A Red Tie Affair
Yuri Yap, III BS Legal Management, does his group mates (to be featured later on) justice. Why does BSB love his outfit? Black and white is good. Black and white plus red? GREAT. The red tie gives his otherwise normal, bland outfit a good pop of surprise. Semi-slim and blood red, the tie creates an eye-catching effect. What more red is a good color for presentations as it creates the impression of boldness and confidence while keeping it within the limits of sophistication and professionalism.
The Dare Devil Twins
Obviously, there’s a fashion trend with Yuri’s marketing group. Girl mates Fatima Toreja and Veron Requejo, both from II BS Legal Management, sports matching tops with a ruffled accent and black pencil skirts with buttons on the front. Why the skirt works? It’s long and starts at the empire waist, creating an elongating effect that makes these two look taller than they appear. And posture and height adds to a good first impression with the panelist. What more, both shoes work for their outfit in two ways. Fatima’s pointy back shoes gives off an impression of aggression (it’s a good thing) translated to a more outspoken form of confidence while Veron opts for a more demure set of open toe black pump.
It doesn’t take a genius to figure out that this pair will be going for the kill with their defense. Their outfits do anyway!
Cool Blue Confidence
While BSB forgot to take the name of the sassy lady in blue, her outfit is still cool and chic. Why? The slightly loose white polo gives off a relaxing vibe with its soft cotton fabric and a sense of friendliness to an otherwise tense environment. Her polo being folded to the elbows also gives off the laid back tone–a refreshing change from the stiff and uptight corporate ensembles. Her blue skirt also has a cute drape effect that adds a touch of elegance to her outfit. And best of all, this girl is the only one who had the sense of pulling off nude pumps, which is such a sight for sore eyes given that everyone’s in black.
Richmond Chion (below), III BS Legal Management also gives off the chill vibe with a dark blue-silver striped polo and matching silver tie. The ensemble speaks of a calm and sense of being collected despite the overwhelming tension arising from defense preparation. And this is a plus because it takes a lot to keep one’s head during academic crisis (case in point, final defense) . . . or at least to look the part anyway!
The Site of Atenean Magis 
